JUDUL BUKU ETHNOGRAPHY OF COMMUNICATION: Theory and Practices

Language is a cultural product and at the same time a medium for conveying culture from the language community concerned. In cultural studies, language is placed as an important element in addition to other elements, such as knowledge systems, livelihoods, customs, arts, and living equipment systems. Language can be categorized as an element of culture in the form of non-material in addition to values, norms, and beliefs.

Ethnography of communication is the analysis of communication in the wider context of the social and cultural practices and beliefs of members of a particular culture or language community.

One of the evidences of the plurality of languages ​​is the phenomenon of the use of language as a means of expressing the relationship between humans and their natural surroundings. Language in its use by the speaking community is recorded from speech and correspondence sources that live around us. Speakers and people who speak any language must know, master, and use lingual devices related to their environment, both the social environment and the natural environment.